Yes, you read that right! 72 lipsticks shades!
On its 25th Anniversary, Nars has decided to give its customers a huge surprise by launching 72 shade collection. The founder and creative director Francoise Nars wanted to mark the silver jubilee by doing something special for its loyal customers. The collection has its original 12 shades with additional 60 in matte, satin and sheer. The new formula is rich in pigment to give a vibrant color in a single stroke, it is more moisturizing and light weight. These lipsticks come with ingredients such as passion fruit and moringa seed oil to give hydration to the lips and give a colour payoff. Maintaining its tradition, Nars has come up with really catchy names for its new collection as well, some of them are:
- Funny face
- Jungle red
- License to love,
- Damage control,
- Hot voodoo
- Red lizard
- Heat wave
- Full time females
- Instant crush
When the creative director was asked about the inspiration behind these names he stated “I want the names to be fun. I want things that arent necessarily always politically correct. In life, you have to keep a sense of humor, so long as its not offensive to communities and to people.”
Nars has really outdone itself with the release of such vast collection, the brand has really put in alot of thought into the hues and textures. These 72 shades will be catering to women of different skin tone and are quite inclusive. The variety of matte, satin and sheer will also appeal to larger audiences who wants to play with their looks.
Which of these shades are you loving the most? Let us know!